I'm a Wiener

(continuing my review of Facebook games)
I got style, I got grace.

Perhaps the saddest part of Facebook games is the lack of winning.

For some reason, game designers think that if they don't have an ending, and don't declare a winner, people will just play forever.

Of course, this requires a steady rollout of new content. So really, you're just playing new games with a steady increase in gear - which leads to massive inflation (old gear becomes useless).

Usually, the developers can't keep up with the rate of consumption, and the game dies anyway.

So, ironically, the very attempt at creating a unending game ends the game (there's a sermon in there).